Meta has introduced a new feature called ‘Broadcast Channels’ on Instagram. This feature allows creators to send messages and updates to a broad audience in one go, similar to Telegram. Followers…
Instagram has launched a new feature called ‘Quiet Mode’ to help users focus and set boundaries with their friends and followers. This feature is currently available in the United States,…
Acing your social media game is crucial for businesses and individuals to stand out from the competition in today’s times. But simply creating social media accounts across several platforms and…
On October 27, Elon Musk finalized his purchase of Twitter. And on the same day, he fired the top executives, including the CEO, Parag Agrawal. Other top brass has abruptly…
Today, Twitter has become the modern battleground for thought leadership. It is a place to share news, express your opinions, and discuss events in real time. At the same time,…
Did you know that as of 2022, YouTube has over 51 million active channels? It's no surprise then that content creators and brands are battling to differentiate themselves on this…
TikTok went from being a new video app in 2018 to a worldwide phenomenon just a couple of years later. The Covid lockdowns provided exponential growth to TikTok, making it…
Twitter is undoubtedly the central hub of the global blockchain community. There are several factors that make Twitter the ideal platform for crypto marketing. However, what’s important is understanding why…
Instagram has become a micro-economy of sorts for social media influencers and content creators. As per Influencer Marketing Hub’s Creator Earnings Survey 2022, over 35% of the surveyed content creators “earn…
Short-form content has ruled social media for years. Examples include Tweets limited to 280 characters, advertisements as brief as two seconds, and short, viral videos. TikTok’s massive success in recent…
It’s no news that social media is the biggest lead-generating machine for businesses in the digital age. Moreover, social media influences 75% of B2B buyers to make their purchasing decisions.…
The only way to guarantee success in today's digital world is by growing your online network and utilizing all the available channels. And in this context, social media plays a…
Twitter is one of today's leading social media platforms because it evens the communication field between brands and customers. So, it's no wonder that over 200 million daily users flock…
Being mentioned in an article, included in a round-up of recommendations, or featured on a leading news website are all great ways to get yourself noticed by a new audience.…
Business consultants and coaches worldwide are avidly pursuing the little blue checkmark for their social media accounts. Why? Instagram verification has proven to be the one true pathway to becoming…
As you plan out your social media strategy for the year, you should account for some emerging trends that will shape the digital marketing industry. Below are three of the…
The digital migration for brands has been cemented more than ever by the pandemic. As brands scramble to establish an online presence, many more brands are lost within the masses.…
Social media has dominated the business landscape for several years. Recently and especially during the pandemic, social media became even more important in the marketing mix. Today, every successful business…
Health and fitness is an industry that never goes out of style. There will always be people looking to improve their lives through fitness and leading a healthier lifestyle. Why,…