As per crypto.com, the global crypto population is expected to reach a massive 1 billion mark by the end of 2022. Amid all the factors that have led to this tremendous popularity of cryptocurrencies, crypto news publications stand out. This medium has played a significant role in making blockchain a familiar concept. Moreover, it has also helped up-and-coming crypto projects generate massive brand awareness through crypto PR.
In this blog, we’ve curated a list of the current top five crypto news publications. All these media outlets are committed to educating the masses about the nuances of how blockchain works. Whether you’re a crypto enthusiast looking for a reliable source for the latest blockchain news, or you’re a crypto/NFT brand or influencer looking to leverage crypto PR, this list is just what you need!
Without further ado, let’s dive straight into what you came here for:
Top 5 Crypto News Publications to Follow in 2022
Launched in 2013, CoinDesk is a news website that publishes news about Bitcoin, Ethereum, and other digital currencies. The platform also provides real-time tickers, charts, and data to website visitors. Moreover, it also serves as a guide to Bitcoin and other cryptos for those new to the digital currency world. CoinDesk boasts 2.9m followers on Twitter alone, representing the magnum of its follower base.
Another top-in-the-line crypto news publication, Cointelegraph, is a leader in Bitcoin, Ethereum, mining, and blockchain news. Also founded in 2013, this crypto media outlet provides live price indexes of a host of cryptocurrencies. Cointelegraph enjoys a 1.7m strong following on Twitter and its website had 11.6m visitors last month.
NewsBTC goes above and beyond in publishing crypto and blockchain news. It covers in-depth technical analysis and forecasts for the prices of Bitcoin and other altcoins. Besides publishing news, it also offers crypto trading courses for both amateurs and experts. Once again founded in 2013, NewsBTC has over 59.9k followers on Twitter.
Bitcoinist is a hub of the latest crypto news, reviews, user guides, price indexes, and analyses of DeFi and blockchain. It also has a library of detailed “how to” guides on various crypto and blockchain topics. Hence, it is one of the most reliable news websites for crypto and tech enthusiasts. Bitcoinist was founded in 2014 and it enjoys a follower base of 68.1k on Twitter.
The oldest of the lot, being founded in early 2008, Bitcoin.com is not just a crypto news platform. It is also an exchange and crypto wallet developer. In their own words, Bitcoin.com is “your gateway to Bitcoin & beyond.” Whether you want to buy, trade, or stay updated on the latest crypto news, you’d get everything here. Bitcoin.com has over 58.4k followers on Twitter.
Well, CoinMarketCap is not precisely a news publication. Yet, it is one of the most trusted and reliable online resources in the entire crypto world. CMC is the world’s #1 price-tracking platform for crypto assets. Listing on CoinMarketCap is one of the most crucial crypto marketing strategies for any new crypto project. Founded in 2013, CoinMarketCap gets over 340m monthly visitors and has a follower base of 5.5M users on Twitter.
Understanding the Need for Crypto PR
Press coverage on popular crypto news publications has become the most rewarding marketing strategy for several crypto brands, investors, and influencers alike. Let’s look at some of the benefits of crypto PR for brands, projects, and individuals:
1. Build credibility
Most crypto publications offer featured stories that look like earned media (non-promotional and organic). Thus, an article on a top crypto news website like CoinDesk or Bitcoinist builds incredible credibility for crypto brands and influencers.
2. Reach newer audiences
It’s essential to be seen where your target audience spends its time. Crypto news websites get millions of site visitors every month. Hence, press releases and articles on these platforms can give you instant access to an extensive base of new audiences.
3. New project launch
Crypto PR also helps in educating your target audience about your tech and product. These platforms are essential to any modern marketer’s digital currency marketing plan and help crypto projects gain traction and global reach.
Sponsored articles are a great way to get co-citations with other industry leaders. Moreover, these publications also help generate high-quality backlinks to your website and boost your project’s Google presence.
5. Social media verification
Did you know online press articles about you or your brand are an essential parameter for social media verification? For example, to get verified on Twitter, you must have at least 5-6 press articles in top-tier news publications.
How to Get Featured in Top Crypto News Publications?
Well, you have to pitch your story to a top publication or journalist and wait for them to get back. You could also create a compelling article yourself and submit it to the publication. The editorial team will then review the piece and decide whether your article makes the cut. However, that’s usually a time-taking process, and you also need to have strong industry relations for it to work.
On the flip side, you could also get a done-for-you service from an expert crypto PR agency like Digital Nod. We have created and published news articles for hundreds of crypto, NFT, and blockchain clients in numerous top-tier publications. There’s no waiting or ambiguity in the publishing process. You tell us what makes you newsworthy, and then let us do the rest — it’s as easy as that!
As a leading crypto PR firm, we guarantee press coverage in leading publications. This means that either you’ll have your articles live on your desired platforms, or you’ll get your money back!
With new cryptocurrencies and projects launching by the minute, it can get quite hard to stand out. Hence, serious crypto brands and investors must leverage crypto PR today to make their mark in the crypto world.
Need press coverage for your pet crypto project? Contact us today!